Never Apologize Or Give Excuses For Not Blogging

Seriously, never apologize or give excuses for not blogging. It’s useless, it provides no value to your readers, and no matter how important you think you are, nobody actually gives a shit why you haven’t posted as often as you usually do.

Unless of course your “excuse” is relevant to the topic of your blog. That would be the one possible exception.

Let me clarify…

I didn’t get to post about baseball on my baseball blog this week because I was too busy driving across the country in an attempt to see a game at every stadium along the way.

That’s a great time to do an “I’m sorry I didn’t get to post” post. Your excuse is something relevant to the topic of your blog, and that means your readers will care and be interested.

On the other hand…

I didn’t get to post about baseball on my baseball blog this week because A) things have been hectic at work, B) my internet has been down/computer is broken, C) I’m busy packing for my big move, D) kids started school, E) my girlfriend’s sister is getting married, F) anything similar.

This is a horrible time to do an “I’m sorry I didn’t get to post” post. In this case, you should be posting whatever you would have posted had everything been normal and on schedule. Anything else is just a big annoying bunch of nonsense to your readers.

With all of that being said…

With all of that being said, I’m only a couple of weeks into The Successful Site Experiment, and I’m already a full week behind trying to blog about it in real time.

This is harder than I thought.

Reason being, I have a funny work ethic. I only want to go at 100% at all times. I can’t (or just don’t want to) put 50% into this, 50% into that. I’d much rather put 100% into this, and 0% into that.

This means my new site is getting literally 100% of my time and effort right now, and 0% is being put into blogging about the entire process over here in real time like I intended to. My bad.

Now, this really wouldn’t be so bad if I just forget the “real time” idea and just blogged about it all anyway. I mean, so what, it won’t be in complete “real time” and my blogging here may be slightly behind what I’m actually up to.

The problem with that is that when I’m in (let’s say) the design and development phase, blogging about finding a web host (something I did before the design and development phase) is already uninteresting to me and feels like a chore to blog about at that exact moment.

So, what’s the solution?

Simple. I’m going to keep the “real time” concept going even if it means chronology gets fucked up along the way. Meaning, I may leave some stuff out and then come back to it later on.

For example, I’m currently in the design and development phase of this site, so that’s what I’m currently in the mood to blog about. (See next post.)

However, doing so would mean I’ve skipped blogging about the “finding the perfect web host” phase. It’s ok, I’ll just come back to it some time later on in this process.

There ya go, problem solved. Hooray!

One other excuse you’ll be interested in.

While I’m on the subject of giving you excuses for not blogging (note that these are relevant excuses that you will care about), I woke up today to find something else that will eat up a tiny bit of my time over the next day or two. This…

That’s a screen shot of traffic stats for another site of mine that I took today at about 11:30am.

As you can see (underlined in red for added obviousness), the site is at over 25,000 unique visitors as of 11:30am today which is well above its usual daily traffic (I’m guessing it will hit at least double that by the end of the day).

This is due to a piece of content from this site getting mentioned by a pretty huge blog sometime early this morning.

So now I’ll be spending some time today basically managing everything that happens as a result of a huge influx of traffic like this. I must say though, if anything was going to take some of my time away from working on this new site… this is definitely what I want it to be.

One thing I won’t be doing today though is worrying about this site staying up or slowing down or having any similar problems as a result of all of this traffic. Why? Because I have the perfect web host.

Shit. I knew I should have just written the “finding the perfect web host” post. ;-)

The End...


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